Whole Lotta Croc - Shoe Fad Falls Short
Tuesday, July 31st, 2007by Tao Oliveto, Carrboro, NC
Sometimes, consumer trends come along that feel more like an invasion rather than a fun fad or good idea. Crocs managed to appear on the - dare I call it “fashion” - scene at warp speed. I barely had time to take in the sight of this obtrusive, brightly-colored, space-age-looking footwear before it seemed to land everywhere on earth. Whole Foods Market already stocks a glaring, overflowing rack of these things in every color and size, stealing space from their usually earth-friendly products.
Attempting to decipher the vague description of ingredients in these fully plasticized shoes makes them all the more suspect. Although I found information about a material called, Croslite PCCR (proprietary closed cell resin), it told me only that it is a petroleum based foam. Not good news for the environment or the animals and people in it.
I’m sure this stuff wears well (meaning it will last forever in a landfill) but the marketing that comes with it encourages consumers to own a pair in every color. Of course, accoutrements followed - stick-ons made of more Croc material, sold for $8.00/set. How long can these things stay “fashionable”? After all, just how many pairs of acid-washed jeans are hanging out in landfills as we speak?
Ok, I know these shoes make some sense if you say, live on a boat or, for growing little kids who always need durable shoes at a reasonable cost. I suppose they can be handed down as they grow out of them and are actually a little bit cute on the foot of a of a five-year-old. But, can we grown-ups just - well, grow up? If you have other, um, observations to make, go to IhateCrocs.com and let it out.
Instead of unthinkingly jumping on another brain-washing trend wagon, look into the generous selection of sustainably-minded, eco-friendly shoe companies who are establishing their reputation for quality, fashion and consciousness. My feet are particular to Blackspot and Earth. Also check out Simple Shoes and Worn Again.
Got another Earth-friendly favorite in Footwear? Let us know about it!

Not long after the ground was lovingly broken and tilled in May of 2007, the
People of all ages were stopping by in cars, on bicycles and on foot, some to don garden gloves, some just pleasantly curious. Many of the regulars were working steadily and quietly while some newbies - like me - hung about, waiting to get our hands in the dirt and share this communal experience.
Early into my yoga years, I felt and realized the practical and metaphorical connection between the yogic path and earth stewardship. Yoga is about flow, connection of the mind, body and spirit, and oneness of the Universal energy - much like the cycles of nature and its ecosystems. As it’s said in Japanese, ““Shi Do Fu Ji” - The Soil and Body are One.
by Jerry Stifelman,
Recently, I’ve faced a new problem with one dog who has contracted hook worms 3 times in one year, an intestinal parasite that can live in the soil. Normally, they are not found in a North Carolina climate, but global warming has changed that. Although the animal can be treated with dewormer once infected, there’s no preventative available.
My eye was caught by a large, lovingly displayed selection of clothing in one corner, separated in sections for men, women and babies. And, there they were, a man a woman and a baby, the owners and designers of this comfortable-looking, urban-yet-casual clothing and accessories business. The couple themselves looked fashionably relaxed - this really cute baby sat on Dad’s back and I couldn’t resist saying hello and browsing through their area - even though I was still adhering to my “buy nothing new pledge”.